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From music to Merch

From music to Merch

With his music career stuttering due to Covid-19 restrictions and time in the studio limited, Xwala the Cash is looking to cash in on his retro merchandise instead.

The 29-year-old Afro-Pop singer has found the going tough since entering the industry in 2019.

Desperate to diversify, whilst also promoting his Khoisan roots, Xwala has added a colorful clothing range to his bow, producing branded gear under the logos: Jungle King, Proud Mosarwa, and The First People.

T-shirts (P150), Jerseys (P320), and Bucket hats (P60) are especially popular and selling like hot fat cakes, according to the man born, Kabelo Xakarara.

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“I buy the merchandise at Gaborone and print them in Ghanzi. I keep the stock with me wherever I go,” the ‘New Style’ album-maker told Grooving.

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