#cokeisback.
Coca-Cola Beverages granted a year-long sponsorship to the Bush Train Fiesta to be held on the 14th of December in the historic town of Lobatse, Crescent Sport Grounds.
When confirming their sponsorship to the event at Cresta Lodge, Joshua Mogotsi said,“Our theme is #cokeisback. This is because we want our consumers, shoppers, customers to know Coke is here forever. We have therefore seen it fit to be part of this exciting event… we hope it will be a memorable experience not to be forgotten in the near future. So I hope to see you all of you there, enjoying and refreshing with Coca-Cola.”
The event, organized by Bush Train BW, is part of festivities first to be enjoyed by train towards the main event, hence the name Bush Train Fiesta.
According to the organizers of this tremendous event, the aim is to promote urban and rural tourism as well as encourage tourism by citizens and non-citizens.
They also wish to promote the “Zero Road Accidents” campaign.
In their event description, they proclaim that, “The Bush Train BW targets to validate the potential the entertainment industry has on job creation, tourism and economic development… We expect the following in the district to benefit directly from the event: hotels, lodges, banks, restaurants, liquor outlets, taxi associations, tour operators, camp sites, vendors and hawkers to mention but a few.”
The revellers, expected to go over 2000, will be transported from Gaborone to Lobatse by train in three separate trips at 1000; 1500 and 1800 hours.
P150 buys the General ticket, which comprises Festival entry, a meal and a coke.
It also clears revellers for the train party joy ride; while P250 includes the train party.
On top of all these, the VIP ticket worth P750 includes a cab to the train station and back.
The ticket also allows one to choose from activities of choice. P2000 VVIP ticket includes a bottle/ case or wine.
In his vote of thanks, the Public Relations Officer for Coca-Cola Bush Train Fiesta, Kabo Letshabo said,“It means a lot to see your faces here, it means a lot to come here and hear us out.
With those words, I would like to say come join us at Lobatse. Betsho, it’s all about the adventure, it’s all about tourism; it’s all about lifestyle and reviving Lobatse entertainment.”