Although she is no make-up artist, Carol Kgafela has been handed the daunting task of restoring the beautiful game’s battered image.
Appointed Head of Marketing, Commercial and Communications at the Botswana Football Association (BFA) on 22 August, the 36-year-old is on a mission to win back the hearts and minds of disillusioned supporters up and down the land.
Boasting a wealth of marketing experience having previously worked for Hotwire PRC, Orange and CEDA, the highly qualified media communicator is confident she is the right person to turn things around and ultimately commercialise D...
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In this article:AFCON 2012, Anaya Dube, Botswana Sports, Carol Kgafela, CEDA, Commercial and Communications at the Botswana Football Association (BFA), communications specialist, FNB Kazungula Bridge Marathon, Head of Marketing, Hotwire PRC, MA Media and Communications, marketing and communications, media communicator, Obert Morgan, Orange, Orange Phikwe Marathon, Tebogo Lebotse Sebego
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